September 16, 2012

Microsoft SWOT analysis

Hello all,
This is my post after many days. I made a simple SWOT analysis of Microsoft corp.
You can check out the Microsoft presentation or the important points below.

• Powerful and renowned brand name.
• Diversified product portfolio.
• Ranked among Fortune Top 50 (2010) with the revenue $58.437 billion.
• Product development is rapid and innovation factor is high.
• Rules computer software industry for being at the top.
• Strong impact with product line of diverse field

• Dependent on hardware manufacturers to preinstall the MS OS.
• Level of sales is falling regarding the OS and server softwares.
• Organizational structure is not satisfactory regarding the 5 layer management and red-tapism.
• Insignificant presence regarding the wireless market.
• Prone to targeted software virus attacks and needs constant patches

• Global touch using internet will be a lot cheaper to devise its applications.
• Microsoft should invest heavily on applications and consider the mobile market as a new advancement.
• Emerging markets in many countries show strong willingness of the consumers to buy PCs
• Strategic tie-up with Nokia can change the game in mobile segment.
• Windows 8 and gesture based computing can be key development area
• Office products still does not have large scale replacements and new technology like office 365  can bring enough cash

• Giants  like  Google, IBM, Apple and Oracle are having their own prebundled applications on their systems  which reducing the market share of MS.
• Linux being an open source is yet another major competitor that is threatening the position that MS has in the market especially the desktop market.
• Innovative mobile devices that are substituting the personal computers.
• The recent recession in the US slowed down the PC industry.
• Technology life cycle is growing shorter day in and day out
• Piracy  is a major issue that has and still threatens the revenue stream of application developing firms.

Presentation link:


Anonymous said...

mad nice

Anonymous said...

mad nice

Naviya Nair said...

I have read your blog its very attractive and impressive. I like it your blog.

Java Training in Chennai Java Training in Chennai
Dot Net Training in Chennai
PHP Training in chennai

Online Java Training Java Online Training
Dot Net Online Training